As online marketing has evolved over the last few years, visual content has quickly risen to the top for attracting an audience and selling products. You can greatly improve your business's bottom line through professional images, infographics, and video. According to a recent article on Buffer, engagement increases with content that includes an eye-catching image or video: With the right message for your target market that appeals to the needs and desires of your community your business can greatly improve your visibility online. Social Media Examiner reports that last year 71 percent of marketers included