Jan 29, 2019

A BBQ Book That You Can LITERALLY Barbecue With

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The Barbecue Bible is an interactive book that features detachable pages that can be used to literally help you barbecue. Features include: A thick page of breakable coal, aluminum foil pages for baking, a page for sharpening your knife, a chopping board, apron and even a page made of salt!

The limited edition book was delivered to master barbecue chefs in Brazil as a marketing campaign for Tramontina, a manufacturer of cookware and accessories. The idea was created by advertising agency JWT Brazil (art director Lucas Reis).





The Bible of Barbecue


Charcoal page to start your fire


Paper… the perfect firestarter


Fold to fan your flame


Apron is a must


Sharpen your tools


Aluminum foil for baked goodness


Season your meat


Use the cover as a cutting board


The serving tray your food deserves


A placemat fit for a king (or queen)


A cloth to clean up any mess


Created by JWT Brazil for Tramontina




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fore edge painting fanning animated gif A BBQ Book That You Can LITERALLY Barbecue With


Article Categories:
art · BEST OF · books · DESIGN · food · interactive · marketing

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