World Industries broke every rule in skateboarding – and made some of the greatest print ads of all time in the process. These are some of the best.
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Long-forgotten promotions for the Seattle-based sporting-goods company.
Inspired by a recent post on reverb.com, I jumped down an Internet rabbit hole of vintage guitar ads. Naturally, there’s a ton of wonderful stuff to be found, and I was surprised, despite how niche a market these ads were trying to reach, at how little they differ in look and tone from any other ads of their times. ‘50s ads tended to be bland product shots surrounded by expository text, by the mid-‘60s ads started getting more creative, and ‘70s ads were often rainbow-hued blowouts executed by illustrators who owed their livelihoods to Milton Glaser....
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