Snacking is usually put into two categories: “punishingly healthy or junk,” Tom Wilder of Collins said. So when faced with the challenge of designing Joy Bauer’s line of snacks, Nourish—which are both healthy and incredibly delicious—Collins wanted the packaging to reflect that. We spoke with CCO & Founder Brian Collins and Creative Director Tom Wilder […]
Collins has come out with the exciting redesigned packaging and branding for Nourish, the healthy snack line from author and nutritionist Joy Bauer. “Three years after launching Nourish, her own line of healthy snacks, Bauer has decided it’s time for an overhaul. The new and improved Nourish—better recipes, a new look for the packaging—makes its official […]
Snacking is usually put into two categories: “punishingly healthy or junk,” Tom Wilder of Collins said. So when faced with the challenge of designing Joy Bauer’s line of snacks, Nourish—which are both healthy and incredibly delicious—Collins wanted the packaging to reflect that. We spoke with CCO & Founder Brian Collins and Creative Director Tom Wilder […]
The Family Beez is an organic infused honey with a limited production run. Mousegraphics‘ approach to The Family Beez’s packaging is to embrace the authenticity of how the honey is produced. “The beehives are on my island, Serifos, within an area full of thyme, protected by Unesco. I learned beekeeping from my father, when I was a […]
After a considerable repositioning exercise, B&B studio recently worked with Border Biscuits to create a significant identity and packaging design rebrand. The result is an elevated visual identity that brings more transparency to the delicious brand. In addition, the bold typography and elevated “O” create a sophisticated yet powerful impact on the packaging that feels […]
Catherine Adreani strips down design to its basic and created a line of hygienic products that focus on simplicity and minimalism. With an overwhelming amount of branded packaging out on the market, many indistinguishable from another, this concept reminds people that sometimes less is more. Shampoo, Conditioner, Mouthwash and Body Cream are poured into nontraditional glass bottles and sealed […]
Futura designed the beautiful iridescent branding and packaging for Obé, an app that specializes in helping get you in shape by providing exercises and classes from the convenience of your phone. “Obé is an app for online exercise routines and classes. Our task was to give its branding a refreshment and an upgrade. We created […]
Futura designed the beautiful iridescent branding and packaging for Obé, an app that specializes in helping get you in shape by providing exercises and classes from the convenience of your phone.
Fresh work from Sylvain Allard’s packaging students: “To begin our session and create a complete immersion in the world of packaging, I invited the students to do this exercise during the first course this year. The two-dimensional sheet of paper takes shape and becomes a volume. Therefore, shadows and light act on the white surface […]
2013 is officially over and 2014 is in full swing! Earlier this month, we compiled our annual year end recap: The Dieline’s Top 100 of 2013. These 100 posts, including The Dieline Awards 2013 winners, were the most read posts of 2013. (If you have not read it yet, start there!) After compiling the list, […]
Auckland based Inhouse created an identity system for the rejuvenated Seafarers building located in the heart of the Britomart precinct. OSTRO bar and restaurant resides on two floors of the 7 floor building. The building's history as a sailors home was the perfect inspiration for the nautical themed branding and packaging that combines bold geometric shapes, creating a modern and reinvigorated design.
A family of stringy pasta, like a family of a type face comes in different “weights”. Design Student Claire Mcculloch found that connection and used it in this typographic and line driven design. She also took inspiration from class calligraphic lines exercises. “Sometimes a good packaging design is the surprising encounter of graphic […]
“With an opportunity to reposition and repackage their existing two-SKU line, Calbee North America sought to grow the brand by leveraging their small, but loyal salty-snack / salad topper customer base. Though intentions are to remain in the produce department of traditional grocery and the snack aisle of club and natural food retailers, the new […]
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Fresh work from Sylvain Allard’s packaging students: “To begin our session and create a complete immersion in the world of packaging, I invited the students to do this exercise during the first course this year. The two-dimensional sheet of paper takes shape and becomes a volume. Therefore, shadows and light act on the white surface […]
Start your week right by revisiting the Top 10 Packaging Projects from last week and let us know which one is your favorite. 1. SWASH™ – Express Clothing Care 2. #Safepods 3. W&P Carry-On Cocktail Kit 4. Before & After: Primor 5. Brau:Zeit 6. Gin Rawal 7. Eskju X Sneaker Freaker 8. CleverMan Irish Ales […]
On March 1st 2013, JCPenney launched their first fashion designer collaboration, Duro Olowu for JCP, to widespread acclaim. JCPenney commissioned Studio MPLS to create an identity system, and to oversee the entire visual system used for the brand’s successful launch. Designed by Studio MPLS, Minneapolis, MN
For some, pasta is an essential complex carbohydrate, the first energy source used by our body’s muscles. For others, it’s a food filled with fear, thought of as being too loaded with carbs, which some accept is the first thing to leave behind when considering dieting. Les Mills, known for its innovative group exercise programs, […]
Nero Graphic Atelier designed this fun packaging for Paolo Artisan Ice Cream. The result is an eye-catching colorful solution that makes us want to scream for ice cream. “Paolo’s brother started this business in June 2010 to provide high quality and fresh homemade gelato. They asked us to help them make this brand looks fresh, […]
Futura designed the beautiful iridescent branding and packaging for Obé, an app that specializes in helping get you in shape by providing exercises and classes from the convenience of your phone.
Imagine waking up each morning with a custom set of beauty products to use. Depending on where you are in the world, your skin tone, the weather, your exercise schedule, and even style trends, you’d have everything from sunscreen to lip balm at your fingertips. Don’t worry though—you don’t have to do the heavy lifting […]
For some, pasta is an essential complex carbohydrate, the first energy source used by our body’s muscles. For others, it’s a food filled with fear, thought of as being too loaded with carbs, which some accept is the first thing to leave behind when considering dieting. Les Mills, known for its innovative group exercise programs, […]
Arminus Brot is a bakery whose been baking bread since 1890. Til this day, they carry the philosophy of their founders combining tradition and modernity. With the love for craftsmanship and raw materials, the bakery needed a design that would best capture their passion. 12ender packaged four baking mixes in beautiful kraft paper pouches with a […]
Dieline is a global package design community and showcase of package design inspiration. We cover industry news, sustainable packaging news, design trends, and host our own packaging conferences, package design events, and Dieline packaging design awards.
Studio MPLS designed a beautifully moody and equally mysterious label design for Le Ruse’s bottles. The deeply decadent colors paired with romantic typography create an aesthetic that perfectly matches the feeling wine effuses. Plus, the innovative use of embossing techniques proves that the attention to detail in the designing of this packaging system is unparalleled.
Dieline is a global package design community and showcase of package design inspiration. We cover industry news, sustainable packaging news, design trends, and host our own packaging conferences, package design events, and Dieline packaging design awards.
Fresh work from Sylvain Allard’s packaging students: “To begin our session and create a complete immersion in the world of packaging, I invited the students to do this exercise during the first course this year. The two-dimensional sheet of paper takes shape and becomes a volume. Therefore, shadows and light act on the white surface […]
The market for honey is a rising one and as such already filled with a variety of packaging designs. We needed to realize a brand identity able to convey this product's specific advantage: it's pure synthesis.
“Gower Cottage Brownies is a company dedicated to producing wholesome, home-baked brownies, whose target market is the corporate gift market and professional people with a disposable income.” “We developed a new brand using a friendly, accessible, rustic visual language, which was used to convey the satisfying, handmade aspect of the baking experience.” Designed […]
Collins has come out with the exciting redesigned packaging and branding for Nourish, the healthy snack line from author and nutritionist Joy Bauer. “Three years after launching Nourish, her own line of healthy snacks, Bauer has decided it’s time for an overhaul. The new and improved Nourish—better recipes, a new look for the packaging—makes its official […]
Como todos sabemos, el packaging puede llegar a ser uno de los factores sorpresa de un producto e inclusive, hacer que quede en la retina mas allá del producto en sí.
DADD is made by fourth generation vigneron Chester Osborn and is named in honour of his forefathers that established d’Arenberg. “Each of these Dads deserved recognition for this special wine and that’s why Dad is spelt with an extra d. Each contributed something major to this business and there a signs of their hard work […]
Futura designed the beautiful iridescent branding and packaging for Obé, an app that specializes in helping get you in shape by providing exercises and classes from the convenience of your phone. “Obé is an app for online exercise routines and classes. Our task was to give its branding a refreshment and an upgrade. We created […]
Futura designed the beautiful iridescent branding and packaging for Obé, an app that specializes in helping get you in shape by providing exercises and classes from the convenience of your phone.
Futura designed the beautiful iridescent branding and packaging for Obé, an app that specializes in helping get you in shape by providing exercises and classes from the convenience of your phone.
Fresh work from Sylvain Allard’s packaging students: “To begin our session and create a complete immersion in the world of packaging, I invited the students to do this exercise during the first course this year. The two-dimensional sheet of paper takes shape and becomes a volume. Therefore, shadows and light act on the white surface […]
The New Cool Kick line from Nivea helps redefine the competitive landscape. With amore comfortable and confident approach that is demanding by today’s savvy audience Designed by Chul Lee