Molly Kurland, massage professional, has shared her knowledge and wisdom in her new book, Successful Strokes: A Realistic Guide to Creating a Lucrative Massage Business. The book takes us through the process of navigating the trials and tribulations of starting your own massage business. Covering everything from basics in marketing to accounting, to avoiding burnout, this book is well thought out, helpful, and probably a good bet for anyone looking to start their own business. One of the things I was not expecting to read about was the possibility of dating your clients. For some reason it never occurred to me that it could come up, but it makes sense. I would never know how to respond to someone asking me out after a massage...but Molly does a good job explaining how to navigate those tricky waters. The addition of links and websites that you can use for additional tools in your own progress and success was very nice. I particularly enjoyed the friendly and approachable tone that Molly takes in her writing. You really feel like she cares about you and making your business successful. Her knowledge and accessibility make her a great author, particularly for the self-help variety of books. Successful Strokes offers insightful tips and tricks that a seasoned veteran of the massage business has learned along her own journey. Molly supplies materials, lists, and appointment schedule examples to help even the most novice massage therapist get started. Many of the tips were also helpful to an entrepreneur not involved with massage, just business. Overall, a great read for any business-minded masseuse!
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