Go Bananas! started as a little banana bread stand at the market — no sign, no menu, just that fresh-out-the-oven smell pulling people in. Now, it’s a celebration of the simple and joyful things in life 💛🍞 The visual identity blends yellow and brown (banana bread staples) with a soft purple that brings contrast and a dreamy twist. The “s” in the name was turned into the exclamation point, a small detail to make it more unique. I designed a playful banana bread slice mascot to bring the brand to life, plus custom illustrations to match. The type combo keeps it cozy and clean: a sweet script, a rounded serif, and a simple sans to tie it all together.