Want a winning strategy? Learn this framework: You’ve probably heard of Roger Martin’s Cascade. Here are the 3 core elements you need to know: 1. THE STRATEGIC CHOICE CASCADE Strategy = 5 coordinated choices: 1️⃣ What is your winning aspiration? 2️⃣ Where to play? 3️⃣ How to win? 4️⃣ What capabilities support how you’ll win? 5️⃣ What systems support those capabilities? 2. THE STRATEGIC LOGIC FLOW Guide your thinking to the key analyses that shape your strategic choices: 1️⃣ The Industry: What's the structure and attractiveness of your industry? 2️⃣ Customers: What do your customers truly value? 3️⃣ Relative Position: How do you stack up against the competition? 4️⃣ Competition: How will they react to your chosen path? 3. REVERSE ENGINEERING Test your strategy options by asking: “What would have to be true for everyone to be committed to this strategy?” Which frameworks do you use for business strategy? Let me know in the comments. 📌 Want to become a strong strategic leader? Apply now to join our Strategy Certification Program in June at 9eoi.com ♻️ Repost to help your network and follow Alex Brueckmann for more. Shoutout to Dr. Marc Sniukas for this infographic! | 17 comments on LinkedIn