The Ultimate AEO Page Structure 🔥 (Follow my simple AEO framework!) Writing great content isn’t enough anymore. To show up in AI Overviews, ChatGPT, Gemini (etc.) your page needs to be structured for retrieval, not just ranking. Every element plays a role in how models understand and surface your content. Here’s the framework I use to get picked up by LLMs 👇 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - 1). Title Tag - Shows up in search and AI Overviews - Helps LLMs understand what the page covers - Use clear, question-based titles for impact - Always include your core topic keyword 2). Main Question (H1) - Think of this like your “primary query” - Helps LLMs match intent to content - Phrase it like a real user question - Sets the context for everything that follows 3). Direct Answer Box - Answer clearly in 1–3 short sentences - Ideal for featured snippets and AI pulls - Makes your content immediately more useful - Optionally link to deeper internal pages 4). Table of Contents - Reinforces your page’s structure and hierarchy - Improves navigation for users and LLMs - Works well for long or step-by-step content 5). Follow-Up Questions (H2/H3) - Each section answers one related question - Captures deeper or multi-step AI prompts - Use natural phrasing like “How does it…?” 6). Images + Alt Text - LLMs read alt text, keep it descriptive! - Improves both accessibility and on-page SEO - Helps reinforce meaning through simple visuals 7). Outbound Links - Builds credibility for both users and AI - Signals trustworthiness - Keep them relevant and minimal 8). Internal Links - Builds topical authority across your content - Helps LLMs connect and crawl related pages - Use clear anchors like “AEO framework” 9). Call to Action (CTA) - Prompt users to take a next step - Link to a guide, download, or article - Helps define your page’s overall intent 10). TL;DR Summary - Gives LLMs and users a quick summary - Useful for zero-click and repurposing - Use bullets or short wrap-up paragraphs 11). Structured Signals - Add expert bio to support E-E-A-T - Include related questions for deeper context - Use schema so machines understand content P.S. If you're in industries like health, finance, legal, or education - LLMs apply stricter trust filters. Make sure to include a clear author bio, reliable sources, and schema that reinforces credibility (like FAQ or MedicalWebPage). P.P.S. This structure may shift slightly for things like how-to guides, product pages, or local SEO content - but the core principles still apply. Use this as your baseline for creating content that LLMs can read, trust, and rank. (More details in the comments 👇) ♻️ Repost it to share with your network. Follow me Emilia Möller for practical insights on AI and visibility. | 232 comments on LinkedIn