How good is “good” by YouGov . Creator's note: "This article include an expanded set of words and the comparison results of the same survey in the United States . A YouGov study reveals exactly how positively and negatively the population perceives various descriptions to be. . Source: https://yougov.co.uk/topics/lifestyle/articles-reports/2018/10/02/how-good-good/ . FOLLOW @thinkaboutmaps for more!