Animated GIFs have been very trendy in both content marketing and email marketing in the past two years, but it doesn’t mean that you should be using them in all your communications. A well-positioned GIF will surely add to your email’s value and will help you to make more of your message, but if you overdo it, you might quickly end up with high unsubscribe rates. That’s something you don’t want to for sure, so let’s go through the basics of GIF usage in email marketing. Pros and cons
With Thanksgiving just around the corner, it's the perfect time of year to say "thank you!" with a customer appreciation email.
How can marketers write better welcome emails to convert more subscribers into customers? Follow this guest post from Scott Cohen of Inbox Army to find out.
Simple yet effective, automated birthday emails are a must-have in any marketer's toolbox. Let's see how to structure and schedule it.
Birthday candle is the ideal template for the industry. Browse our responsive templates and start building beautiful emails now.
Simple yet effective, automated birthday emails are a must-have in any marketer's toolbox. Let's see how to structure and schedule it.
Simple yet effective, automated birthday emails are a must-have in any marketer's toolbox. Let's see how to structure and schedule it.
Simple yet effective, automated birthday emails are a must-have in any marketer's toolbox. Let's see how to structure and schedule it.
Collaboration is a good thing. When two brands come together, they each benefit in plenty of ways. There's the synergy of working together, the fun of creati...
Your customers’ inboxes are more crowded than ever. This means marketers need to use every opportunity to maintain a close relationship with their target, drive sales and generate revenue. Birthday emails, or celebration emails more generally, are a great means to grab a subscriber’s attention and make them feel special. This means more brand interactivity, higher engagement rates, and a loyal consumer base. To help you create the perfect birthday email, we’ve put together this comprehensive g
Design techniques you can apply to your newsletters and promotional emails, such as how to create visual hierarchy using the squint test, how to use GIFs and infographics, among others.
Pro tips for designing gorgeous email newsletters. How to use color, text, frames and images to create super effective email newsletters.
