If you’re here, it means you’d like to build a luxe, premium brand, that attracts the ideal client, then avoid those 5 mistakes.
You're ready to get your business off the ground, but those early steps can feel like trying to find the light switch in a dark room…
If you’re here, it means you’d like to build a luxe, premium brand, that attracts the ideal client, then avoid those 5 mistakes.
If you're designing a logo for a fitness brand -- or are starting one yourself -- one of the first steps (as is with just about any other business) is to get your branding assets in order, which includes your logo and the color(s) you choose to use it with. In this post I'm going to outline my picks for
To truly stand out from the crowd, you need to find your unique niche and use that as a starting point to build your personal brand.
By telling a compelling brand story and using emotional marketing to connect with customers, you can create a memorable brand experience that differentiates your brand from its competitors. In this article, we'll be exploring the importance of brand storytelling, emotional marketing, and how combining these strategies can help you connect with customers on a deeper level to build a strong brand.
“What business color should I use?” It’s one of the most common questions I hear. And I understand why it’s daunting. With millions of available choices, where should you even start? In today's post I'm going to share five techniques for choosing business colors, plus a free tool you can use as a reference whenever
Life is complicated. Good design shouldn’t be. Especially when your brand is driven by purpose, sustainability, and a hunger to change the world. Weaving those elements, and your brand essence, into a visual identity is what sparks connection and elicits opportunity — and it’s as essential as the t
Brand storytelling is a valuable way to market your business online, in an authentic way. Learn how to incorporate this into your website copy now!
Brand yourself - branding is going to be a fundamental part of your online business journey. Learn the basics in this beginner's guide! | PearTreePond
Color psychology is a rich topic. There are many facets to how color affects the human body as well as decision-making and mood. So, in terms of branding, color plays a huge role in the process of how people identify with your brand and how they relate to it.
How to reach out to brands as an influencer and secure paid partnerships in 2023. This is by far the question I get asked the most from other influencers and content creators. So many of you are interested in learning how to reach out to brands and secure long term, paid partnerships. So, I decided
Brand consistency matters if you've been in the game for a month or a decade. Think of it as the quintessential ingredient that makes your customers coming back for more. For example, it helps with: Brand recognition Communicating how unique you are Evoking the right emotions Building tr
OFFER ACCELERATOR fast, free brand personality quiz Discover How to Define Your Brand Personality A brand is a living thing — and living things have personalities! That's why it's crucial you pinpoint how to define your brand personality before you start to brand everything — your business, your organization, or yourself. How you define your brand personality will
What are branding elements? Why are they important for my business? Can't I just use my logo? If you’ve been asking yourself these questions then you’re in the right place!
What is a brand style guide and why every company should have one? Learn how to build a great visual guide with this graphic design guide.
You’re a business owner and entrepreneur. You’re great at your specialty or area of focus, which is why you started your business in the first place. It’s amazing how many new things you have to figure out, learn and take on as a business owner running a successful business today. Your branding is
Who is this post for? It’s for you if: You've been in business for awhile, and now you want to raise your prices and be more competitive, so you need to create a premium experience for a certain type of customer. You’re just starting out and are unsure of what kind of business you really want
What is a brand style guide and why every company should have one? Learn how to build a great visual guide with this graphic design guide.
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Discover how to effectively leverage your brand day-to-day with our comprehensive guide. From launching your brand to maintaining consistency and measuring success, we've got you covered.
Have you ever wondered how brands grow such a huge audience? I’m sure you also have your fair share of favorite brands who just can’t seem to do anything wrong. Everything they put out simply resonates with you. You can’t help but be the first person in line whenever they release something new. As an […]
Learn how to attract your audience by creating brand colors that fit your ideal audience emotional side!
Color is such a huge part of how we experience the world. Everything we experience is made up of different colors. Some inspire and excite us and others can make us feel a bit down. So what does this mean for your website and brand? I think one of the hardest things with color is knowing how to apply it so that your brand stands out without being a freak show of colors. There are so many sites where you can get ideas for color palettes, but then what do you do with them? I put together a quick guide
This is the brand strategy process that will help you position yourself as an expert designer and strategist and help you triple your income!
So, you’re ready to create your own brand colour palette, huh? Woohoo! Welcome to Part 2 of 2 for my “What Does Your Colour Palette Say About Your Brand?” blog series, where I’m going to be taking you through the step by step process of how to create your own memorable colour palette for your […]
How do you brand yourself on Instagram? It takes more than just a pretty feed.
Branding a small business is more important than ever. Read this post to find out how to become more competitive with small business branding and marketing.
How to create effective branding for your business with or without a hired graphic designer. Click through for your free branding cheat sheet!
DIY your brand
Want to land brand deals, even though you have a small audience? Read this blog to find out how YOU can land brand deals even if you have a small audience.
So, what makes a successful brand strategy? What even is brand strategy? Check this post to learn more about how brand strategy can improve your business.
This blog post walks you through the 5 essential elements of creating the perfect visual branding for your blog or business, even if you're not a designer.
Ready for some powerful brand visibility strategies? I've got 4 powerful ways you can increase your brand visibility online easily so you become the go-to in your industry.
By Aminta Demadura Have you ever come across styled stock photos you absolutely love, and then wondered how you could make them fit with your brand? I wondered the exact same thing. And as it turns out, adding your own branding to modern stock photos is really easy! Branding and customizing stock photos is a super important step in creating a unique business that your readers and customers absolutely love. This type of branding helps your followers relate to you, form a connection with you, and in the end, purchase from you. So it’s important that your visuals represent who
Whether you’re not quite ready to hire a designer just yet, or you just need some action steps you can take during this season of your business to build a more “on brand” business, you’re in the right place.
Who really actually cares about my life? About who I am as a person? About my crazy rambunctious dog or my morning cup of coffee? How on earth can showing my everyday life on Instagram help my busi…
What is a brand style guide and why every company should have one? Learn how to build a great visual guide with this graphic design guide.
Discover common branding pitfalls that can make your sustainable product brand appear less appealing. Learn how to steer clear of these blunders and enhance your brand's impact and appeal. Explore expert insights for founders in the sustainable, ethical, and inclusive product industry.
There’s a lot of branding buzzwords floating around and it can be hard to decipher what “a brand” truly is. Here's four elements to create a brand voice.
Hi friends! Today we're talking about brand recognition... PLUS, I'm going to let you in on a few secrets and show you exactly what to do with all those brand elements you have floating around for your business.
Today, I wanted to share with you 6 very different and inspiring personal brands so that you could see just how unique your brand can be!
BY BIG CAT CREATIVE
We know that as an entrepreneur, you have a thousand other plates to spin when launching a brand, which is why we offer condensed sprint-style project timelines
