This legendary art director, designer and type designer led the way for others.

What was it like to work with the legendary Herb Lubalin? And to be involved in the design and production of Herb’s game-changing tabloid, Upper and Lower Case, the International Journal of Typogra…

Explore Herb Lubalin Study Center's 902 photos on Flickr!

Art Direction June 1957 Art Direction May 1961 The Sound of Music 1965 souvenir program Print 1971 The Great American January Through December Nineteen Hundred and Seventy Eight Rat Race. advertisement in Graphics magazine The Great American January Through December Nineteen Hundred and Seventy Nine Rat Race. Communication Arts Annual American Showcase of Photography Illustration and Graphic Design 1979 detail of selected pages Print May/June 1979 Ten. (Raspberries by Richard Hess, Dick Danne, Tom Baily, Milton Glaser, Don Ivan Punchatz, Herb Lubalin, Jack Unruh, Sam Antupit, Seymour Chwast, and Ivan Chermayeff) Neenah Paper, 1980 designed by Glen Smith 10 by 10 inches / 25.4 by 25.4 centimeters detail of cover and selected pages 1980 AIGA Medal advertisement in The New York Times Letterhead Panorama June 1981 logo design SH&L detail from an issue of Graphis Herb Lubalin Inc. LSC LSC&P U&lc. Volume 2, Number 4, 1975 Lubalin, Burns & Co., Inc. poster detail Lubalin, Delpire & Cie advertisement in Graphis Lubalin, Smith Carnase, Inc. Lubalin, Burns & Partners, Inc. Lubalin, Delpire & Cie Lubalin Maxwell Ltd. Lubalin, Burns & Co., Inc. International Type Corporation Print 1971 ITC Center U&lc. September 1980 Pushpin Lubalin Peckolick Art Direction March 1982 (Parts 1, 2, 3, 4, 5, 6, 7 and 9, Air Mail Stamps, School Days; next post on Monday: Project Pendulum)

Today I went to the Lubalin Exhibition at Union Cooper. Loved everything I saw from his sketches to all the posters other designers had done. If you haven’t had time to go, make time to see i…

LETTERING • LOGOS • LETTERFORMS • ALPHABETS • TYPOGRAPHY • CALLIGRAPHY • ETC

Shillington shares a quick history of legendary typographer Herb Lubalin, American graphic designer and typographer.

What was it like to work with the legendary Herb Lubalin? And to be involved in the design and production of Herb’s game-changing tabloid, Upper and Lower Case, the International Journal of Typogra…

Art Direction June 1957 Art Direction May 1961 The Sound of Music 1965 souvenir program Print 1971 The Great American January Through December Nineteen Hundred and Seventy Eight Rat Race. advertisement in Graphics magazine The Great American January Through December Nineteen Hundred and Seventy Nine Rat Race. Communication Arts Annual American Showcase of Photography Illustration and Graphic Design 1979 detail of selected pages Print May/June 1979 Ten. (Raspberries by Richard Hess, Dick Danne, Tom Baily, Milton Glaser, Don Ivan Punchatz, Herb Lubalin, Jack Unruh, Sam Antupit, Seymour Chwast, and Ivan Chermayeff) Neenah Paper, 1980 designed by Glen Smith 10 by 10 inches / 25.4 by 25.4 centimeters detail of cover and selected pages 1980 AIGA Medal advertisement in The New York Times Letterhead Panorama June 1981 logo design SH&L detail from an issue of Graphis Herb Lubalin Inc. LSC LSC&P U&lc. Volume 2, Number 4, 1975 Lubalin, Burns & Co., Inc. poster detail Lubalin, Delpire & Cie advertisement in Graphis Lubalin, Smith Carnase, Inc. Lubalin, Burns & Partners, Inc. Lubalin, Delpire & Cie Lubalin Maxwell Ltd. Lubalin, Burns & Co., Inc. International Type Corporation Print 1971 ITC Center U&lc. September 1980 Pushpin Lubalin Peckolick Art Direction March 1982 (Parts 1, 2, 3, 4, 5, 6, 7 and 9, Air Mail Stamps, School Days; next post on Monday: Project Pendulum)

Did you know that the ampersand comes from the phrase “and per se and?” Or that it originated around 1st century AD as a combination of the Roman cursive letters E and T? Even more interesting than its history and origin is its fantastic shape, which designers are constantly us...

“#FontSunday Cover for Reginald Reynolds' 'Beards'. Herb #Lubalin. @DesignMuseum @uniteditions”

Lettering by John Pistilli

The renowned font designer will be remembered in an online project created Cooper Union, his alma mater, highlighting various objects for a 100-day run.

Herb Lubalin, an iconoclastic advertising art director and publication designer of distinction, received the 1980 AIGA Medal for his mastery of the theory of meaning and how meaning is communicated, and for his landmark typography-based designs.

Are you sure you love me? Lois Wyse Designed by Herb Lubalin World Publishing, 1969 Dust jacket detail, endpaper and title page...

Herb Lubalin

Advert for Herb Lubalin

HERB LUBALIN ASSOCIATES, INC. WISH YOU THE BEST FOR 1980 Herb Lubalin Herb Lubalin: HERB LUBALIN ASSOCIATES, INC. WISH YOU THE BEST FOR 1980. [New York: Herb Lubalin Associates, Inc., 1979]. Origin…

Most people recognize the name Herb Lubalin in association with the typeface Avant Garde yet his career spanned a much wider scope than that. The creative force behind the forward thinking magazines Avant-Garde, Eros and Fact, Lubalin was a constant boundary breaker on both a visual and social level. “Part of the founding team of the International Typeface Corporation (ITC) and the principal of Herb Lubalin Inc, it was hard to...

Art Direction June 1957 Art Direction May 1961 The Sound of Music 1965 souvenir program Print 1971 The Great American January Through December Nineteen Hundred and Seventy Eight Rat Race. advertisement in Graphics magazine The Great American January Through December Nineteen Hundred and Seventy Nine Rat Race. Communication Arts Annual American Showcase of Photography Illustration and Graphic Design 1979 detail of selected pages Print May/June 1979 Ten. (Raspberries by Richard Hess, Dick Danne, Tom Baily, Milton Glaser, Don Ivan Punchatz, Herb Lubalin, Jack Unruh, Sam Antupit, Seymour Chwast, and Ivan Chermayeff) Neenah Paper, 1980 designed by Glen Smith 10 by 10 inches / 25.4 by 25.4 centimeters detail of cover and selected pages 1980 AIGA Medal advertisement in The New York Times Letterhead Panorama June 1981 logo design SH&L detail from an issue of Graphis Herb Lubalin Inc. LSC LSC&P U&lc. Volume 2, Number 4, 1975 Lubalin, Burns & Co., Inc. poster detail Lubalin, Delpire & Cie advertisement in Graphis Lubalin, Smith Carnase, Inc. Lubalin, Burns & Partners, Inc. Lubalin, Delpire & Cie Lubalin Maxwell Ltd. Lubalin, Burns & Co., Inc. International Type Corporation Print 1971 ITC Center U&lc. September 1980 Pushpin Lubalin Peckolick Art Direction March 1982 (Parts 1, 2, 3, 4, 5, 6, 7 and 9, Air Mail Stamps, School Days; next post on Monday: Project Pendulum)

View Artworks by Herb Lubalin on Artvee.

This is Herb Lubalin’s logo for The Sound of Music, used on a souvenir brochure for the movie. Interesting fact: “Rather than accept payment by royalty, Lubalin insisted on a large fee. By doing so, he missed an opportunity to make a great deal of money. The Sound of Music, released in 1965, went on to be one of the most successful movies of all time.” -from Herb Lubalin: American Graphic Designer, 2012 More things I like: Movie poster typography An Education, Suspiria, Johnny Mnemonic The Funny Games poster

Four quadrant poster design based on Herb Lubalin and his work

Most people recognize the name Herb Lubalin in association with the typeface Avant Garde yet his career spanned a much wider scope than that. The creative force behind the forward thinking magazines Avant-Garde, Eros and Fact, Lubalin was a constant boundary breaker on both a visual and social level. “Part of the founding team of the International Typeface Corporation (ITC) and the principal of Herb Lubalin Inc, it was hard to...