During the holidays, one thing on your list may be picking a gift to send your clients. No worries! We asked some of our Jottful Community members, customers, and staff to share their best swag ideas. Here are five great ideas to get your creative juices flowing! 1.
Destini Copp was a marketing student, corporate marketer, and marketing professor before starting her own marketing-coaching business. In other words: Destini knows a thing or two about marketing! But she nonetheless found it very challenging to market her newly established business. In this episode, Destini will talk about how she learned to focus intensely on
During the holidays, one thing on your list may be picking a gift to send your clients. No worries! We asked some of our Jottful Community members, customers, and staff to share their best swag ideas. Here are five great ideas to get your creative juices flowing! 1.
If you haven’t prepared one before, we recommend taking an hour to pull together an Ideal Customer Profile for your business. A one-page Ideal Customer Profile will help you make decisions about everything from the services and products you offer to the words you use to talk about them. This saves you time and money! No more
During the holidays, one thing on your list may be picking a gift to send your clients. No worries! We asked some of our Jottful Community members, customers, and staff to share their best swag ideas. Here are five great ideas to get your creative juices flowing! 1.
At Jottful, we've experimented with a number of different giveaways in order to drive awareness and deliver sales. So, no, this isn't an article about swag. (Although we love swag, too!) We're here to get strategic — with five giveaway campaigns you can try in your business. 1. A gift to give
This article is brought to you by Kelly Boyer Sagert, an experienced, full-time freelance writer who specializes in writing longform blog posts and is part of an Emmy-Award nominated team. She is also a member of Jottful Community. Build it and
One of the best ways to drive traffic to your website or place of work is to write great content. But don’t treat this content as hidden promotion; use it an opportunity to build trust with your audience. If you’re a strong writer (or have access to a fabulous editor), here are five ways you can
At Jottful, we've found that being consistent across social platforms can be kinda... tricky. But we're thoughtful about it because we know it's important. Why? Because people trust brands they recognize and that have established themselves as reliable and dependable. Being consistent about your brand promise and visuals with every
Public speaking is one of the best ways to connect with your market. And in today's world where virtual speaking events are more popular, it's important your presentation slides hold the attention of your audience. We’ve put together five tips to help you prepare your presentation slides to make the most of your speaking opportunities.
Having an online presence, anchored by your business’s own website, is imperative — especially if you want to reach the Millennial audience. With Millennials accounting for 28% of all daily per-person consumer spending in the United States, it's easy to see why catering to the Millennial market is economically powerful. Here are
If your business doesn't have a mobile friendly website, now is the time to make the leap. A mobile-friendly website should be the linchpin of your online presence. How your small business can get a mobile-friendly website There are really two methods for creating a mobile website: responsive design
When is the last time you researched something online, then purchased it in a store? Shoppers increasingly move fluidly between the sidewalk and the web. Here are five ways you can improve your online presence to drive more offline sales: 1. Get a website Obviously, we start here
While boxing typically requires equipment or an opponent, you can learn to box at home — just you and your fists. With the right tools, you can easily grasp boxing basics.
You could read every marketing book that comes along — or you could just rely on me to read them and recommend the best ones to you. :) Here are five of my faves, with an eye toward those I most often recommend to small business owners. Dawn Verbrigghe, Founder
Are you still using a photo someone took of you on their phone, with your friends awkwardly cropped out of the scene? Whether it’s for a journalist, your website, a conference agenda, or your social media profiles, sometimes you just need a great-looking, professional headshot. Here are five tips to get you started. 1. Match
What service business doesn't want to get booked solid? We've pulled together our favorite tips for converting your window shoppers into appointment bookings. 1. Promote a single call to action Give the
