The Voice of Public Relations

Editor’s note: In November, PRSA will celebrate PR Diversity Month by acknowledging the diverse communities, people and practices that encompass the public relations profession and by providing advice and insight on how to build a better PR industry though diversity. We’ve invited PR practitioners and thought leaders from around the country to offer their thoughts on

Editor’s note: In November, PRSA will celebrate PR Diversity Month by acknowledging the diverse communities, people and practices that encompass the public relations profession and by providing advice and insight on how to build a better PR industry though diversity. We’ve invited PR practitioners and thought leaders from around the country to offer their thoughts on

For the third straight year, I’ve been asked to write a blog post about key trends in the public relations industry. Two years ago, I wrote about connecting the dots with content. Since then, content and storytelling have moved beyond emerging trends to become essential skills for every public relations professional. In the most recent

Editor’s note: In November, PRSA will celebrate PR Diversity Month by acknowledging the diverse communities, people and practices that encompass the public relations profession and by providing advice and insight on how to build a better PR industry though diversity. We’ve invited PR practitioners and thought leaders from around the country to offer their thoughts on

Editor’s note: In November, PRSA will celebrate PR Diversity Month by acknowledging the diverse communities, people and practices that encompass the public relations profession and by providing advice and insight on how to build a better PR industry though diversity. We’ve invited PR practitioners and thought leaders from around the country to offer their thoughts on

Some public relations practitioners revel in it, others dread it - pitching isn’t quite a science as much as it is an art. It’s not always easy to know off-hand what journalists and bloggers will be looking for from sources or which topics will pique their interest, however, good public relations pros learn early in

Editor’s Note: Throughout May, we will be offering helpful tips on transitioning into the PR industry and shifting from PRSSA to PRSA. As college seniors begin their move from the classroom to fulltime practitioners and undergrads search for the perfect internships, industry leaders will answer pressing questions, address concerns and provide general advice for establishing a

When it comes to most jobs, we can all agree that experience is king. Through internships, companies are able to invest in the future of the PR profession by cultivating inexperienced practitioners and providing the training that most just can’t learn in a classroom. By offering career training to students or those new to the

On this Veterans Day, learn about PRSA's Moving Veterans Forward initiative.

Editor’s note: In August, PRSA will celebrate PR Diversity Month by focusing on the diverse communities, people and practices that comprise the public relations profession. We will also be providing advice and insight on how to build a better PR industry through diversity and inclusion. We’ve invited PR practitioners and thought leaders to offer their insights