Pack contains 16 Family Rolls of Bounty white Quick Size Paper Towels More absorbent so you can use less* *vs. leading ordinary brand Picks up messes quicker* *vs. leading ordinary brand With Quick Size rolls you can choose your sheet size based on the size of your mess. 8 packs of 2 Family Rolls = 40 Regular Rolls Most Awarded Paper Towel* *based on online media awards for the past 6 years Now more clothlike* *vs. previous product Why use more when you can use less* *vs. leading ordinary brand Our shortest sheets are now more even more absorbent for a versatile clean