Because you should be proud all year-around. The goal was minimalism & simplicity. #Pride 🌈 This smiley face design takes exact hues from the Lesbian flag for accuracy. This is a 2.47" x 2.5" lightweight, durable, and easy to carry, custom, acrylic keychain. There is a protective film over the design. Remove this film to enjoy the clearest version. (You can see the film in the close up on a few of the pictures).