Based on Soviet filmmaker Lev Kuleshov’s work, the Kuleshov effect demonstrates how the alterations of contextual framing can affect a viewer’s perception of visual expression. The term applies to both a filmmaker’s extensive control of how a film is experienced and the complicated factors that influence human perception. Kuleshov first demonstrated this mental/film phenomenon in the 1910s and 1920s. It was Kuleshov’s short film of Ivan Mosjoukine—a montage of expressional closeups of Mosjoukine