As the Magician Brand Archetype, your goal is to transform lives. Your greatest strengths are your vision and abilities. Learn more here.

View our brand archetype moodboards to see which design styles, logos, fonts, colors, words and overall feeling you like the best!

difference between sterotype and archetype.

Brand Archetypes are a science developed over hundreds of years based on basic human desires and collective behaviours. When you understand the desires of your audience, a brand archetype will provide the framework to develop a personality around that desire. This is not a growth hack. This is science.

Do you want to know what is the essential part of creating your own, authentic style? Read my post to find about archetypes and their role in a personal image!

Verhalen waar je vrolijk van wordt en artikelen die raken – om zo de beste versie van jezelf te worden.

Learn how to use the 12 Jungian brand archetypes to tap into the subconscious and emotional desires of your audience and create a powerful personal brand.

Verhalen waar je vrolijk van wordt en artikelen die raken – om zo de beste versie van jezelf te worden.

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Creative ideas in jewelry making, soft soldering, crafts and upcycled, innovative, repurposed art and home décor, and the upcycled garden.

Verhalen waar je vrolijk van wordt en artikelen die raken – om zo de beste versie van jezelf te worden.

Transform your brand. Feel confident about sharing your best work, because we need your brilliance. Let’s create a brand strategy that will bring it out.

The twelve Jungian Brand Archetypes defined: The Innocent, Everyman, Hero, Outlaw, Explorer, Creator, Ruler, Magician, Lover, Caregiver, Jester, and Sage.

Verhalen waar je vrolijk van wordt en artikelen die raken – om zo de beste versie van jezelf te worden.

What is truth? If you are the Sage brand archetype, this is the question that keeps you up at night. A perfectionist by nature, the Sage won’t settle for ambiguity and is on a mission to analyze everything to find the right answer and share it with others. News outlets, museums, and universities fall under the Sage archetype.

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Brand Archetypes are a science developed over hundreds of years based on basic human desires and collective behaviours. When you understand the desires of your audience, a brand archetype will provide the framework to develop a personality around that desire. This is not a growth hack. This is science.

difference between sterotype and archetype.

Download this photo by Ruvim for free on Pexels

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Discover the timeless elegance and wisdom of the Sage archetype. Explore how to embody the Sage's genderless, conceptual style through monochrome, light, and grey colors, flowing silhouettes, and natural materials.

Download this photo by Anastasia Shuraeva for free on Pexels

Do you want to know what is the essential part of creating your own, authentic style? Read my post to find about archetypes and their role in a personal image!

Download this photo by Magicbowls for free on Pexels

Kunstschilder Eelko van Iersel reisde, zomer 2019, een maand door de Himalaya om inspiratie op te doen voor zijn schilderijen.