Most emails get ignored. Make yours impossible to overlook. Exceptional leaders write with: ✅ Precision ✅ Speed ✅ Purpose They don’t waffle. They don’t hide behind buzzwords. They get their message across – fast. I’ve authored 4 books and coached over 300 CEOs on strategic communication. Here’s the 6-part writing blueprint that top executives rely on: 1 – Your Subject Line = Your Message Before writing a single word, ask: ➡️ What’s the ONE thing I need them to know? ➡️ What’s the ONE action I want them to take? If you can’t answer both, pause and reflect. 2 – Start With the Punchline Executives don’t have time for lengthy build-ups. 💡 Lead with the conclusion, not the context. ❌ “Hope you’re well! Just wanted to share…” ✅ “Quick update: [Insert key takeaway here].” 3 – Eliminate Soft Language Busy leaders skim, they don’t read. ✂️ Ditch phrases like “just,” “I believe,” “wanted to share.” ✅ “Let’s proceed.” ✅ “Results improved by 20%.” 4 – Be Assertive, Not Abrasive Clarity doesn’t mean coldness. 🚫 “Per our last call, I think this may be a fit…” ✅ “Let’s move ahead with this approach. Agree?” 5 – Always Include a Specific Ask ❌ “Let me know your thoughts.” ✅ “Can you approve by Thursday?” 6 – Finish With a Human Touch Strong communicators balance authority with warmth. ❌ “Looking forward to hearing back.” ✅ “Thanks for your time—curious to hear what you think!” ♻️ Repost to help someone become a top 1% communicator. 📌 Follow me, Oliver Aust, for actionable strategies on how leaders communicate with impact. | 61 comments on LinkedIn