Which brings us full circle to the importance of having a brand strategy for your business. And you're in luck because this post will walk you through an
This is a framework for people that wants to start strategically positioning their company. It includes a brand discovery exercise that will make you understand your customer and your company.
After working with over 40 small businesses to bring their brands to life, there are a few important lessons to know before embarking on developing your own brand. Consider this a quick crash course on branding your business with purpose. 1. DON’T have just one logo → DO have a range of logos One single logo won’t do your business any favours. Consider all of the various places your logo will need to exist. Sometimes it’s a shallow but wide website header, other times it's a tiny app icon. Havin
Scandinavia Standard's presentations from The Hive conference in Berlin, including branding your channels and the Business Model Canvas, as well as lessons learned.
Let’s get the facts straight, branding activities, such as designing your logo, building your website, or writing a mission statement, are not what creates your brand. Confused? This is because the brand itself lives inside the mind of the customers, so your business does not actually "create&q
Remember when AI was a futuristic notion? It would be unrealistic to say it appeared overnight, but it sure feels like it. In the blink of an eye, AI is being used just about everywhere.It’s here. It’s happening. And to be honest, it has a lot to offer us as small business owners.In this age of AI, there’s one type of brand that really stands to benefit: personal brands.For solopreneurs, companies of one, and small boutique businesses, this is your time. It’s time to embrace being the face of yo
Personal brand website for our client, Sally Hogshead, NY Times bestselling author, Hall of Fame Speaker, and Brand Guru Your personal brand is a representation of you that others are presented with when they look for you online, be it through video, social media content, as well as the image that you choose to project in face-to-face interactions. In this article, we will cover:1. What is a personal brand 2. Why do you need your own personal brand 3. How to build your personal brand's online p
Three tools and frameworks to shape your brand’s positioning
Brand Identity Design for Orthodontist & Cosmetic Dentist - Dr. PeyoIn this article, we will cover:1. What is a brand? 2. What is branding? 3. What is an identity? 4. What is a logo? 5. What does a brand identity design agency do? 6. Benefits of hiring a brand identity design agency As a branding & design agency, the most common question we get asked is, "how much do you charge for a logo design?". A lot of entrepreneurs who come to us asking this question, often are misguided thinking that thei
Developing your brand strategy development will give your business the clarity and confidence needed to scale - read this post to learn how!
View Rivaldo Mark Frans V. profile on Upwork, the world’s work marketplace. Rivaldo Mark Frans has completed 89 jobs on Upwork. Check out the complete profile and discover more professionals with the skills you need.
Brand Strategy is the foundation for any brand's survival. Check out these 5 pillars for creating long-term brands.
Personal brand website for our client, Sally Hogshead, NY Times bestselling author, Hall of Fame Speaker, and Brand Guru Your personal brand is a representation of you that others are presented with when they look for you online, be it through video, social media content, as well as the image that you choose to project in face-to-face interactions. In this article, we will cover:1. What is a personal brand 2. Why do you need your own personal brand 3. How to build your personal brand's online p
Branding isn't just about a logo and colour scheme, it’s about defining and sharing a unique set of values that represent your character as a brand.
Tell us a little bit about yourself and we'll schedule a time to chat about your branding project. Our brand consultations are always free.
Branding is an essential aspect of any business. To help set you off on the right foot, we've put together 10 key branding tips to strengthen your brand.
A working plan to help freelancers, consultants and professionals to define the key points of their personal marketing plan. 10 questions and basic choices to define your personal plan. Four guiding principles for the answers: consistency, be distinctive, credible and sustainable. There is no magic formula! Look at my post marketingpersonale.blogspot.com/2010/04/marketing-persona... Send a direct message at twitter.com/steprincipato
